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Women Entrepreneurs - Changing The Industry Dynamics

We live on a land where females are treated as goddesses of food, intelligence, money, and all the essential things that you can think of.

Ranjan Das

 Ranjan Das

·  Posted: 2022-10-14

   Posted: 2022-10-14

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Women have been attempting to defy social expectations and norms. They have been protesting for equal rights and battling for a position in the world where they belong.

And there are still difficulties to overcome. Women frequently endure unfair treatment or a level playing field owing to their gender alone. But every now and then we see examples of people of women winning over their dreams, 

All this is not made up, even in our mythology we have stories about women who were great entrepreneurs like Sabala, Maitreyi, Draupadi, etc. Ancient Indian entrepreneur, Sabala was prosperous. She oversaw a sizable caravan of traders who traveled throughout India and beyond and was renowned for her trading prowess. Sabala was also a devoted devotee of the god Shiva, and it is reported that she utilized her fortune to erect numerous Shiva temples.

Maitreyi was a philosopher and businessman. She was a student of the great sage Yajnavalkya and was renowned for her intelligence and knowledge. In addition, Maitreyi oversaw a huge trade enterprise that encompassed the purchasing and selling of numerous goods.

To entrepreneurs of our generation who are inspiring the younger generation to keep chasing their dreams. Let’s pay an ode to some of these inspiring women. 

  1. Kiran Mazumdar-Shaw is the founder and chairwoman of the biopharmaceutical company Biocon Ltd. She has made significant contributions to the healthcare sector and is a well-known figure in the Indian business community. Many accolades have been bestowed upon her, including the coveted Padma Shri and Padma Bhushan.
  2. Falguni Nayar is the founder and CEO of Nykaa, an online retailer of health and beauty supplies. Nykaa was founded in 2012 by Nayar, who has since grown it into one of India's top e-commerce sites for beauty products. She was ranked among the top businesswomen in India by Fortune in 2020.
  3. Richa Kar is the creator of the online lingerie retailer Zivame. In 2011, Kar started Zivame, which she later developed into one of India's top lingerie companies. In 2016, she was listed as one of Forbes' "30 Under 30."
  4. Suchi Mukherjee is the creator and CEO of the fashion e-commerce site Limeroad. In 2012, Mukherjee established Limeroad, which has since grown to be a well-liked online shopping site for apparel and accessories. She was ranked among the top businesswomen in India by Fortune in 2020.
  5. Shradha Sharma is the founder and CEO of the media platform YourStory, which caters to small businesses and entrepreneurs. In 2008, Sharma founded YourStory, which he later developed into one of the key media platforms for the Indian startup sector. She was ranked among the top businesswomen in India by Fortune in 2020.

What difference have women entrepreneurs brought into the industry

Significant changes have been brought about by the entry of female entrepreneurs, some of which are:

  1. Greater diversity in corporate leadership: Women entrepreneurs have reshaped traditional male-dominated leadership philosophies to offer the business world a new perspective. Women in business have contributed to greater leadership diversity through their distinct perspectives and experiences, which can result in more creative and sensible decision-making.
  2. Increased employment opportunities: Women entrepreneurs have contributed to the growth of employment across a range of industries. In addition to contributing to the economy's improvement, this has given women additional opportunities to pursue careers outside of the norm.
  3. Emphasis on social and environmental duty: Social and environmental responsibility are frequently given higher weight by female business owners. They are more likely to start companies that place a high value on ethics and sustainability, which can contribute to the development of a more responsible and sustainable corporate environment.
  4. New goods and services: Female business owners have played a significant role in creating new goods and services that address the needs of women, which are frequently disregarded by male business owners. For instance, the heavily female-dominated beauty and fashion sector has seen a rise in the number of new goods and services in recent years.
  5. Women entrepreneurs typically have a more collaborative workplace culture, which has assisted in tearing down hierarchical barriers and fostering an inclusive work environment. More teamwork and cooperation have resulted as a result, and this can increase production and success.

Summary

Over the years, women have continued to be an underutilized talent pool. but no more. They are accepting the difficulties and succeeding as business owners. They intend to make a strong impression and influence the world. They won't be intimidated by society's macho chauvinism anymore.

Women are an essential component of entrepreneurship and will continue to drive progress for many years to come. They contribute to economic growth, innovation, creativity, and productivity because of their creativity. They serve as an example for other women and people to start their own businesses and achieve financial independence.

 


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